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2018 Richmond Int Smr Sch A
MKT 5410/Lecture/A - Psychology of Fashion and Luxury Goods | Credits 3.00
Consumer psychology within the context of the consumption of fashion and luxury products and services is complex and is influenced by many factors. A thorough analysis and understanding of these factors allows organizations to plan effective marketing activities suitable to their target markets. This course enables students to understand the importance of consumer behaviour in the process of marketing fashion and luxury goods and services.

Registration Type Traditional
Fees N/A
Instructors Nastaran Norouzi Richards-Carpenter
Duration 5/21/2018 - 6/7/2018
Schedule All Week Days  1:30 PM - 4:20 PM;  Kensington, Asa Briggs Hall, Room B212
Prerequisites MGT 3200 / Lecture <min grade = D-, min credit = 2.33>
Corequisites N/A
Credit Types Credit
Class 20 Seats | 8 Remaining
Open (Minimum Met)

Primary population and other student populations allowed to register for this course:
 Primary Population# Others Allowed# Others Registered
Campus  Richmond University202
Department  Rich Intl Summer Sch2010